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Industry2026-06-28

Why Wall Street thinks US memory maker Micron is the next Nvidia

Originally published byTechCrunch

Eager to find more public AI-related companies that may do as well as Nvidia, Wall Street investors think they've found a winner with Micron.

The Micron Narrative: Why Memory Is the Next AI Bottleneck

The comparison of Micron to Nvidia reflects a fundamental shift in how Wall Street is evaluating the AI supply chain. While Nvidia’s GPUs have captured the spotlight for training large models, the infrastructure required to run those models at scale is now coming into focus. Micron, as a leading producer of high-bandwidth memory (HBM) and DRAM, sits at the center of this next wave.

What happened: Analysts and investors are increasingly betting that Micron will benefit from the same AI-driven demand that propelled Nvidia. The logic is straightforward: AI accelerators (GPUs) are useless without fast, abundant memory to feed them data. Micron’s HBM3E memory, designed specifically for AI workloads, is already being integrated into Nvidia’s H200 and upcoming B100 GPUs. The company recently reported that its HBM product line is sold out through 2024, with pricing already locked in for 2025. Why it matters: The AI industry is moving from a “compute scarcity” phase to a “memory bandwidth scarcity” phase. Training large models requires massive amounts of data to be shuttled between memory and compute units. If memory bandwidth lags, GPUs stall. Micron’s technological lead in HBM — alongside Samsung and SK Hynix — positions it as a critical enabler. Wall Street’s enthusiasm reflects a recognition that the AI boom cannot scale without memory innovation. This is not mere hype: Micron’s data center revenue grew over 50% year-over-year in its most recent quarter, driven almost entirely by AI-related demand. Implications for AI practitioners: For engineers and researchers, this trend signals a shift in where to focus optimization efforts. As memory becomes a bottleneck, model architectures that are memory-efficient — such as Mixture-of-Experts, quantization, and sparse attention — will gain even more importance. Practitioners should also monitor memory pricing and availability, as tight supply could increase cloud costs for inference workloads. Additionally, the rise of HBM means that on-premise AI clusters will need to account for memory subsystem design, not just GPU count.

However, caution is warranted. Micron is a cyclical commodity business, unlike Nvidia’s platform moat. Memory prices can crash when demand softens. The “next Nvidia” label may oversimplify the risks.

Key Takeaways

  • Micron’s HBM memory is sold out through 2024, making it a direct beneficiary of AI infrastructure buildout.
  • Memory bandwidth, not just compute, is becoming the primary bottleneck for AI scaling.
  • AI practitioners should prioritize memory-efficient model techniques (quantization, sparse attention) to manage rising costs.
  • Unlike Nvidia, Micron remains subject to commodity cycles — the “next Nvidia” narrative carries real risk.
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